Widespread internet usage in Europe has provided new opportunities to communicate with a borderless audience. One in four of us now spends more time online than we do asleep, and on average we check our phones more than 200 times a day.
Organisations that can effectively engage with online audiences through emotionally intelligent, informative and entertaining content have a real advantage. Beyond building brand awareness, social and digital media provide an ideal space to create and activate a longstanding community of advocates.
Hekla offers clients advice on digital strategy, from web design, content development and social media to video production and branding support.